Solutions
Sales Area Correlations
Understand which areas of the store generate revenue, and why.
What is sales area analysis?
Sales area analysis relates the traffic and dwell time in each zone of a store with the sales of the products located there. It reveals zones with high traffic but low sales, and the opposite, so retailers can rethink space allocation, product placement and staffing.
What it helps you improve
Space allocation
Give space to categories that convert.
Footfall vs sales
Find zones where traffic is not turning into revenue.
Better decisions
Combine behaviour and sales in one view.
How we work
- STEP 1
Consulting
We analyse your stores, goals and existing infrastructure.
- STEP 2
Design
We design the combination of technologies for each location.
- STEP 3
Installation
On-site installation and integration with your systems.
- STEP 4
Content & analytics
We set up the CMS, content and dashboards.
- STEP 5
Support
Own technical support and maintenance.
Technologies involved
Frequently asked questions
What data is needed?
Zone traffic from in-store analytics and sales data from the retailer's systems.
Next step
Talk to an expert
Tell us about your stores and what you want to measure or communicate. We'll design the right combination of analytics, screens and content for your points of sale.